With the turn of the calendar, everyone tries to guess what 2017 will bring.
T-Mobile president, CEO, and endearing internet oddball John Legere laid out a few of his predictions for the coming year.
The biggest prediction? Somebody new is about to hit the scene and the mobile industry will see big shakeups. Legere predicts that one of the major players like Facebook, Amazon, or Google will enter the wireless market. His best guess is Google.
“This could be the year they go for the mobile moonshot,” he wrote.
And it’s not just a big name player that might go mobile, TV is headed that way too, said Legere.
Not shocking. As he notes, 25 percent of households in the United States have cut the cord and watch online. And that number climbs with Millennials. Legere predicts that by the end of the year, the majority of TV viewing will be on mobile. That’s a little lofty to guess by the end of the year, but the movement is in that direction.
He also predicts that Big Cable will attempt a move into wireless via mobile virtual network operator (MVNO) agreements.
Basically, that means a cable company, which doesn’t own a wireless network, will partner with a wireless network to provide services.
Legere is not a fan.
He vows that T-Mobile will not agree to MVNO deals with cable companies. He goes one step further: Big Cable “will get their asses handed to them,” he said. Customers won’t be satisfied by what he sees as a lousy agreement.
And one of those cable companies Legere anticipates will hear a womp-womp-wommmp trumpet sound will be Dish. With the decline of traditional TV viewing, his prediction will mark the end of Dish as a “standalone entity.” Rough.
And, of course, it wouldn’t be Legere if he didn’t take a shot at his favorite competitor to trash: Verizon.
“I predict Verizon and Comcast will be forced into discussions about combining two of the most hated brands in America. I mean, talk about synergies! If you thought Big Cable and the Big Carriers were overpriced and painful — the thought of a combination should send consumers running!”
See all of Legere’s predictions, which include a few about himself and his own company, on T-Mobile’s online newsroom.