It’s generally frowned upon for CEOs to publicly shame customers, but T-Mobile chief John Legere had reason to go on a bit of a rant yesterday.
In a blog post, Legere complained that about 3,000 customers are taking advantage of the company’s unlimited data plans, thus slowing down the network for others. Some are griping that Legere, in a sense, is saying his company’s “unlimited data” isn’t really infinite, but c’mon people, show some restraint.
Case in point: “… some of them are using as much as 2 terabytes (2,000GB!) of data in a month,” Legere wrote.
Two. TERABYTES. A. Month. That’s an insane amount of data for a group of people, let alone an individual. “I’m not sure what they are doing with it,” Legere continued, “stealing wireless access for their entire business, powering a small cloud service, providing broadband to a small city, mining for bitcoin — but I really don’t care!”
Here, John, is what they might be doing with it:
- Playing 5,787 hours of music on Spotify. To accomplish that, eight users must have Spotify going on their phones all month.
- Uploading 1.67 million iPhone 6 photos on the cloud, which means taking and saving a photo every 1.5 seconds all month.
- Streaming 2,000 hours worth of Netflix videos.
- Sending 26.67 million emails, or 10.3 per second all month long.
- Play Minecraft for about 1,010 hours.
Yes, the nitpickers among us can say that unlimited means we can rack up as many terabytes (!) of data as we want. But Legere’s just looking out for us. After all, it can’t be good for three people on the same network to binge watch Netflix all month. You have to sleep sometime. That’s all Legere wants.