Check out these business reads, including one from a local author and entrepreneur, that we believe will help bring out the best possible you.
Vision Blockers: How to Shatter Barriers to Achieve Your Destiny
Eric J. Scroggins
Redmond-based author Eric J. Scroggins, who is also a speaker, pastor, and entrepreneur, has set his sights on helping others reach their highest potential. His 2014 book was written to help budding entrepreneurs and leaders remove clutter from their lives and spring into action. Scroggins begins each chapter with positive-mindset quotes or biblical verses before tackling different hurdles readers will eventually come across in their personal and professional lives. Scroggins covers such topics as addressing fear and how to not let anxiety stop you from achieving your potential, and does so using a straightforward yet gentle approach. Scroggins stresses the importance of having a clear vision and a healthy lifestyle in successfully identifying your purpose, leading with conviction, and making a positive impact on those around you.
The Sales Assassin: Master Your Black Belt in Sales
Tiger Shark Media USA
Salesman and personality Anthony Caliendo (comedian Frank Caliendo’s cousin) takes readers into the pulse-pumping world of competitive sales in his first book. The fast-paced read from the South Florida resident goes into detail about becoming a SAM (Sales Assassin Master) and the nine “belts” one must earn to become an accomplished salesperson. Caliendo asks readers to identify and shed distractions as they pursue the goal of making money. He also offers a variety of personal sales stories and anecdotes (like meeting and learning from Arnold Schwarzenegger while The Terminator star brought his World Gym chain to life). Caliendo’s advice and pointers come from years of sales experience, including his current executive positions with a trio of food companies.
Become a 21st Century Executive: Breaking Away from the Pack
Englishman Nigel Dessau’s book aims to help millennials tackle the world of middle management. The reality, Dessau writes, is that most business managers are not CEOs who can delegate the “everyday” jobs to other people. Millennials rising through work ranks need to know how to take care of problems and lead a team so they can stand out in the crowded middle-management world. Dessau’s book offers advice for those who are working their way up the ladder and need guidance in handling the day-to-day challenges of running a business, including how to deal with a passive-aggressive employee and the importance of being “organizationally savvy.” Dessau delivers his points clearly and gives sound advice to anyone navigating the pressures and challenges of the workplace.
Disruption by Design: How to Create Products that Disrupt and then Dominate Markets
Author Paul Paetz details how to turn obstacles into opportunities and how best to take advantage of those opportunities. Paetz, CEO of an international strategic services company, uses numerous examples of disruptive innovators (think Eli Whitney and Steve Jobs) and explains how and why their products were game-changers. His step-by-step approach demonstrates how you can find a market scarcity and address it to achieve success. Paetz shows readers how the proper product, marketing, and business model can help anyone break away from the competition and thrive in today’s market while also leaving an impact on our culture.
Book covers courtesy respective publishers