Consider for a moment the number of connected desktop computers, laptops, servers, smartphones, and tablets that populate your workplace’s IT environment.

Whether you work at a small company with a couple dozen employees or at an enterprise company with tens of thousands, managing this daedal landscape of devices — renewing software licenses, updating passwords, monitoring cybersecurity, identifying dated hardware, and even planning massive cloud-migration projects — can challenge many IT administrators.

Andrew Ireland

Kristin Ireland

“That’s where we come in,” said Movere CEO Kristin Ireland. “We help companies understand everything that is out there.”

Founded in 2008 by Ireland and her husband, Andrew, the company’s “Chief Evangelist,” in the couple’s Newcastle home, Movere (pronounced MOE-VAIR; its Latin meaning is “movement”) has grown to employ approximately 25 people and counts 21st Century Fox, Amazon Web Services (AWS), Anheuser-Busch, AT&T, IBM, iHeartMedia, JetBlue, McDonald’s, MGM Resorts International, Microsoft, Neiman Marcus, Petronas, and Progressive among its clients.

Movere’s software technology scans a company’s IT environment and identifies all of its applications, databases, devices, servers, users, and other related information, as well as how, by whom, and when these items are used

Once that discovery phase is completed, Movere’s customizable dashboard uses associative dimensioning to interact with that information in real time to help IT administrators address a range of issues: Are there security gaps exposing your company to cybersecurity threats? Is your company paying for more data storage space or software licenses than it actually uses?

Christina Klein

“It really is about helping (companies) be as efficient and optimized as possible so that they can continue to grow and innovate,” said Movere Chief Revenue Officer Christina Klein. “To do that, you need data. That’s what we do. Our solution just goes and grabs it all. It’s incredibly fast.”

In some instances, a company’s IT environment can look more like an uncharted forest.

“In our experience, one of the key (things we’ve found) is that companies don’t know what they have to the tune of about 25 percent,” Ireland explained. “If you don’t know about that 25 percent, that’s a huge cybersecurity risk because that 25 percent is not being managed. And then you have infrastructure opportunities. How do you use what you have to the best of its ability before you have to go out and buy more?”

In some instances, a company’s IT environment can look more like an uncharted forest.

In 2017, Anheuser-Busch — the world’s largest beer producer with more than a dozen breweries in the United States and more than 30,000 employees — embarked on a three-year project to move the company’s global IT operations to the Microsoft Azure cloud. The company, which produces Budweiser, Michelob, and Rolling Rock, among other beer brands, hired Movere to help with the project. Using Movere’s technology, it soon was revealed that Anheuser-Busch’s South Africa offices had 25 percent more servers than it realized; devices the company was unaware existed; and IT environments that were expired, offline, or retired.

“Movere was brought in to assist with analyzing our data estate so that we could plan our cloud migration to Azure better,” said Anheuser-Busch IT administrator Mdu Mathenjwa. “It has done that, and more. Movere has provided us with the insights required to make better decisions on our cloud journey.”

For Petronas, a Fortune 500 petroleum company headquartered in Malaysia, the decision to hire Movere and assess its IT environment was sparked two years ago when the Malaysian government wanted to acquire the property on which a data center was housed.

Petronas viewed the real estate deal as an opportunity to migrate its IT environment to the AWS cloud. The challenge? Doing so would cost Petronas more than $30 million per year in cloud computing costs over the course of the three-year cloud migration project.

That cost was slashed by 78 percent, according to Movere’s Klein, after the Bellevue company identified millions of dollars in license-related savings after moving to the cloud.

Moreover, Klein said the company found savings when it configured its cloud-based performance data instead of using their on-premises templates. In addition, Movere identified, tagged, and located devices and machines on Internet subnets that were turned on but not being used.

According to Klein and Ireland, Petronas gained a deeper understanding of its infrastructure and licensing options, while saving tens of millions of dollars.

“Our tool enabled them to not only find all of this, but literally, in less than 30 days, have the complete action plan they needed, the total costs associated with moving and closing that data center, and understanding how they could change their licensing position all within 30 days,” Klein added.

Longterm, companies can continue to use Movere’s software platform to monitor ongoing issues and identify cost savings in real time. For an enterprise company with a couple thousand servers and tens of thousands of employees, the annual cost to use Movere’s SaaS platform is  approximately $50,000. According to Klein, within the first 90 days of using Movere, most companies realize approximately $175,000 in cost savings related to just licensing and cloud configuration optimizations.

Movere is a private, self-funded “bootstrapped” company that doesn’t publicly share its revenue, according to Klein and Ireland. But the company experienced a 30 percent year-over-year increase in annual revenue between 2016 and 2018, according to the pair.

The leadership team has started to meet with venture capital investors for additional funding that will help the company grow apace of the tech industry’s demand.

“Because of our product road map, how we want to help customers, and the speed at which I think we need to deliver to market, we are looking at our financing options,” Ireland explained. “It’s been fun to talk to VCs about where we are headed. There’s quite a bit of alignment and interest there.”

As for the future of Movere, Ireland, somewhat elliptically, hinted at new features aimed to empower Movere users.

“I’m very excited about what’s coming for the product,” she said. “I think it’s the next great evolution for us in terms of actually being able to create an opportunity for customers to not just see what they could do, but then go do it through the platform. Just creating another level or removing another layer between how they can be more nimble and execute an action quicker to get them to where they need to be.”

Images courtesy Movere