Doug Perry said his passion for driving is hereditary — he started motocross racing at the age of 5. His father fueled this, taking Perry and his brothers racing on vintage dirt bikes at the old Seattle International Raceway.
The founder of Drivers Club, which offers vehicle storage and social engagement, Perry always has made an effort to steer his career toward this passion.
Having grown up on the Eastside and attending the University of Washington, Perry initially was interested in advertising, but his career trajectory switched gears when he realized the key to successful marketing — understanding what drives the customer.
Recognizing this, he said he took every market research class he could, which led him to his first job, as an analyst at a local research firm. At 24, Perry moved to Los Angeles, where he worked in product planning at Honda Research and Development, adapting feedback from consumers into improvements to future motorcycles.
Perry and his wife moved back to the Eastside in 2009, and he now is working with family at Redmond-based Shotgun Creek Investments (SCI) — an equity firm that specializes in commercial real estate development — utilizing a foundation for understanding consumer needs that he learned from his time at Honda.
Meanwhile, the family passion for driving posed Perry and his father with solving a car collector’s problem: storage. In 2015, SCI built its first warehouse, with the goal of creating a fully remote garage. Thus, Drivers Club was born.
Technological advances allow members to access their vehicles around the clock. Also unique is the community clubhouse. “To have that permanent place that you can call home is really powerful,” Perry said.
Having Drivers Club in Perry’s backyard gives him pride in his community. And the company gives back through charitable events and fundraisers, such as one last summer for the Cystic Fibrosis Foundation.
Take a look at what a day in the fast lane looks like for this Eastsider.
Photos below courtesy Doug Perry.
6 a.m. At our house, we take coffee pretty seriously.
6:30 a.m. Whether on my trainer or on the road, I always try to squeeze in an early-morning bike ride. Last year, I completed the Leadville 100 in under nine hours.
8 a.m. After feeding the kids breakfast, I check in with my team and make appointments for the week.
9 a.m. My main focus right now is Drivers Club, so I stop to chat with my general manager, Jen about how things are going before we take off for the track.
10:30 a.m. Today, Jen and I are training with Don Kitch at ProFormance Racing School in Kent.
1:30 p.m. I head back to Drivers Club to work through lunch. I have Zoom calls scheduled for the rest of the afternoon.
5 p.m. I’m scheduled as a guest on the Rain City Supercars podcast. It’s been a couple years since we opened Drivers Club, so I’m back on the podcast to give an update.
6:30 p.m. Home for dinner with my family. It’s Taco Tuesday, which is our favorite. My son, Joe clearly isn’t excited about getting his picture taken.
7:15 p.m. My wife, Andrea, and I just adopted a 9-month-old English Lab, our first family dog. It’s been nice to go on evening walks together.
7:45 p.m. Evening s’mores with my boys. Summers in the Pacific Northwest are special, so we let the kids stay up late to enjoy the fun.
8:15 p.m. I read a book with Benjamin before bedtime.
8:45 p.m. I sneak out on the lake for a late-evening wake surf session with a friend to end the day.